New
Introducing Active Insight by Service Monitor
Turn guest feedback into clear actions that drive performance.
An adaptive survey built around how guests actually think. Capture richer context and turn it into clear, plain-English actions your team can use straight away.
How Active Insight works
Every venue and guest experience is unique, so your survey should be too.

A survey that adapts to your venue.

A survey that adapts to your venue.

A survey that adapts to your venue.

Fewer, smarter questions for guests.

Fewer, smarter questions for guests.

Fewer, smarter questions for guests.

Insight, not just data.

Insight, not just data.

Insight, not just data.
You’re already juggling staffing, service, costs, and customer expectations. The last thing you should be doing is building surveys or decoding spreadsheets.
You don’t have time for that, and you shouldn’t need to. With Active Insight, you get the answers without the admin.
We handle the surveys, the analysis, and the insight - so your managers immediately know what needs attention and what’s working well.
You’re already juggling staffing, service, costs, and customer expectations. The last thing you should be doing is building surveys or decoding spreadsheets.
You don’t have time for that, and you shouldn’t need to. With Active Insight, you get the answers without the admin.
We handle the surveys, the analysis, and the insight - so your managers immediately know what needs attention and what’s working well.
You’re already juggling staffing, service, costs, and customer expectations. The last thing you should be doing is building surveys or decoding spreadsheets.
You don’t have time for that, and you shouldn’t need to. With Active Insight, you get the answers without the admin.
We handle the surveys, the analysis, and the insight - so your managers immediately know what needs attention and what’s working well.

See how an Active Insight survey works
See how an Active Insight survey works
Try for yourself with our interactive demo below
Try for yourself with our interactive demo below
DEMO HERE
Trusted by over 100+ businesses
What you get with Active Insight
Get an adaptive survey experience designed around how your guests actually think - capturing richer context and turning it into clear
Get an adaptive survey experience designed around how your guests actually think - capturing richer context and turning it into clear

Whether you run 2 sites or 50, Active Insight groups feedback into themes and highlights differences so you can improve at scale.
Spot patterns across your estate.

Whether you run 2 sites or 50, Active Insight groups feedback into themes and highlights differences so you can improve at scale.
Spot patterns across your estate.

Whether you run 2 sites or 50, Active Insight groups feedback into themes and highlights differences so you can improve at scale.
Spot patterns across your estate.

Data you can actually trust.
Our system automatically checks whether comments and scores align - catching mistakes and contradictions before they skew your results.

Data you can actually trust.
Our system automatically checks whether comments and scores align - catching mistakes and contradictions before they skew your results.
Book a demo

Data you can actually trust.
Our system automatically checks whether comments and scores align - catching mistakes and contradictions before they skew your results.


Instant Alerts & Quick Wins

Broken lights
Slow service
Cleanliness
Staff
Customer service
Good fit
Good fit


Instant Alerts & Quick Wins

Broken lights
Slow service
Cleanliness
Staff
Customer service
Good fit
Good fit


Instant Alerts & Quick Wins

Broken lights
Slow service
Cleanliness
Staff
Customer service
Good fit
Good fit


Probing where it matters most.

If someone mentions an issue, Active Insight asks just one extra follow-up - giving you the “what” and “why” behind every score.


Probing where it matters most.

If someone mentions an issue, Active Insight asks just one extra follow-up - giving you the “what” and “why” behind every score.


Probing where it matters most.

If someone mentions an issue, Active Insight asks just one extra follow-up - giving you the “what” and “why” behind every score.
We’re rated top #5
Why customers choose us
Why customers choose us
Here’s what people are saying about our product
Here’s what people are saying about our product

Jeremy Wonder
CEO & Co-founder, Explora

Jeremy Wonder
CEO & Co-founder, Explora
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
NOVATECH
"Partnering with Servicemonitor has transformed how we understand our customers. Their intuitive survey tools and insightful analytics have given us a clear picture of what our clients truly value, helping us make strategic decisions with confidence."

Aliya Mandy
CEO, NovaTech Solutions
Pricing and plans
Optimized pricing for scalable growth
Monthly
Annually
Core
£
50
/ month per location
AI Powered Online Survey
Unlimited Responses
Insights pushed to inbox
Support

Advanced
£
65
/ month per location
Everything in Core
Reporting dashboard
Export and download data options
Recommended
Complete
Custom Pricing
Everything in Advanced
Custom survey themes
Survey prize draws
CRM integrations
Data API Access
Dedicated account manager
Quarterly management report
Thinking of a pay for 12 months upfront get 2 free type of deal
Pricing and plans
Optimized pricing for scalable growth
Monthly
Annually
Core
£
50
/ month per location
AI Powered Online Survey
Unlimited Responses
Insights pushed to inbox
Support

Advanced
£
65
/ month per location
Everything in Core
Reporting dashboard
Export and download data options
Recommended
Complete
Custom Pricing
Everything in Advanced
Custom survey themes
Survey prize draws
CRM integrations
Data API Access
Dedicated account manager
Quarterly management report
Thinking of a pay for 12 months upfront get 2 free type of deal
Pricing and plans
Optimized pricing for scalable growth
Monthly
Annually
Core
£
50
/ month per location
AI Powered Online Survey
Unlimited Responses
Insights pushed to inbox
Support

Advanced
£
65
/ month per location
Everything in Core
Reporting dashboard
Export and download data options
Recommended
Complete
Custom Pricing
Everything in Advanced
Custom survey themes
Survey prize draws
CRM integrations
Data API Access
Dedicated account manager
Quarterly management report
Thinking of a pay for 12 months upfront get 2 free type of deal
Start getting insights that matter.
See what is working, what needs attention, and where to focus next, without digging through dashboards.
Start getting real insights that matter
Start getting real insights that matter
Get an adaptive survey experience designed around how your guests actually think - capturing richer context and turning it into clear

Frequently asked questions
Operators need need direction.
Whether you run 2 sites or 50, Active Insight groups feedback into themes and highlights differences so you can improve at scale.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
Operators need need direction.
Whether you run 2 sites or 50, Active Insight groups feedback into themes and highlights differences so you can improve at scale.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
Operators need need direction.
Whether you run 2 sites or 50, Active Insight groups feedback into themes and highlights differences so you can improve at scale.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
A survey engine built for you, not by you.
Book a demo
We are committed to delivering the best service, feel free to reach out to us for info and enquiries.



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